Metaplanet Inc., a Tokyo-based investment firm, has significantly bolstered its position in the digital asset space, increasing its Bitcoin holdings to 17,595 BTC. This accumulation brings the total value of the company's Bitcoin holdings to approximately $2.02 billion. The latest purchase involved acquiring 463 BTC for $53 million.
This strategic move solidifies Metaplanet's position as Asia's largest corporate Bitcoin holder and the world's seventh-largest. The company, often dubbed the “Japanese MicroStrategy,” has adopted Bitcoin as a core treasury asset in response to Japan's economic challenges, including a depreciating yen and high government debt.
To fund its acquisitions, Metaplanet has employed innovative financial strategies, such as issuing zero-interest bonds. Looking ahead, the company plans to raise further capital. Metaplanet filed paperwork to raise up to 555 billion yen ($3.7 billion) through a preferred stock offering. This funding will support its ambitious goal to hold 210,000 Bitcoin by the end of 2027, an amount equivalent to 1% of Bitcoin's total supply.
The company's strategy is not just about accumulation but also performance measurement. Metaplanet uses a metric called "BTC Yield" to track the growth of its Bitcoin holdings relative to its shares. For the period from July 1, 2025, to August 4, 2025, the company reported a BTC Yield of 24.6%. This approach, mirroring the MicroStrategy playbook, has captured investor attention, with Metaplanet's stock price having risen 345% this year. The firm's aggressive strategy positions it as a pioneer for corporate Bitcoin adoption in Asia, as other firms watch its moves closely.